Why Marketing Automation Must Replace Your Popular Email Distribution Software
In a time where your customers are being bombarded with dozens of marketing [...]
INTUITION’s Authentic Impact on TripAdvisor’s Popularity Algorithm
Tracking service and experience at hotels has evolved, and it’s advancing to benefit the [...]
Adapting to the Customer… Why Bother?
Customer Relationship Management (CRM) is one of the hottest topics in business strategy, [...]
Web 2.0 – When Content Isn’t Just Delivered by Companies
Content is delivered to consumers daily across various platforms. The content that your [...]
The Profitable Impact of Integrating Internal & External Data
Most companies have an IT department that handles hardware, operating systems, databases, etc. [...]
Social Media’s Hybrid of Reviews
The Digital Age has developed a hybrid of audience measurement tools to understand [...]
The Difference Between Good & Great Business Intelligence Platforms
A BI system lets users, at all organizational levels, access data, interact with [...]
The Proactive Approach to Guest Reviews: SMS Automation
Guest reviews are flooding the internet and many are written purely due to consumers [...]
Data-Decisions that Drive Competitive Analysis
More and more businesses are developing complex databases full of information about their [...]
Encouraging Quality Feedback for Helpful Reviews
Online review platforms provide potential customers the opportunity to consume information; however, whether [...]